Are you focusing on these three areas in your business?

That's it.

Pretty simple really.

Let's dive in a little bit deeper to each...

1) Attracting your ideal clients into your community

I'm a big believer that all “attraction” roads should lead to an email list. We're not selling $7 widgets. We're asking people to spend a pretty penny with us.

In order for them to do that, they have to like us, trust us, and see us as someone who can actually help them.

And that can take time. 

So, step #1 is to do what we can to get them to opt-in to our email list.

We do that in 3 basic steps...

We have 3 ways of bringing traffic to our site.

Organic means such as social media and SEO (search engine optimization)

It can take some time to gain traction so this is definitely a long term strategy.

Paid traffic such as Facebook Ads, Instagram Ads, etc.

This can be a lot faster, but if your niche and your messaging aren't dialed in, you will waste a ton of money.

Other people such as joint venture partnerships, referrals, or affiliate partnerships.

This is a great way to bring people to you pretty quickly.

In fact, this is how I left my consulting position with the coaching organization I worked for. Through my connections with other people I was able to start a mastermind that paid my bills.

I’ll talk more about partnerships next week.

2) Converting those community members into clients

Once someone is on your email list, you've got the opportunity to build that rapport, show your expertise, and help them trust you as the person that can help them.

Like I mentioned last week, you have to be consistent.

I recommend that if you haven’t had an email list, build the habit first.

Instead of going from zero emails to every day, figure out the frequency that you can manage as you build the habit.

Then you can decide if you want to increase the frequency once you’ve found your rhythm.

3) Deliver amazing value

This is where your coaching helps them get the results they want. And if you've been in my community for a while, you know that I believe the best way to do this is through your own proprietary coaching framework. I believe it's the only way to become a master level coach who can help her clients get consistent results.

And stand out from the thousands of coaches out there.

I recommend that you take a look at the activities you've been engaging in with your business.

Do they fall within one of these categories?

If not, it might be time to relook at your priorities and switch things up.

I hope you found this valuable.

Have a great week!